Our Story

This brand started with a single question: Why can't this all just be easier?

The world of skincare is unnecessarily confusing. Cleansers, serums, moisturizers, exfoliants; there's a million different products for each one. Is it for morning or night? Will these two active ingredients conflict? Every step of the way, right down to your method of cleansing and drying, you're being bombarded with information. 

Yeah, we got sick of trying to navigate that too. The best skincare regimen for you is the one you'll actually do. 

We figured the easiest place to start is at the beginning. 

Washcloths, brushes, and scrubbers can hold onto bacteria, they can be rough on the skin, and let’s be honest, most people aren’t washing them after every use. We found a better, cleaner, and smarter way to care for your face for every age, lifestyle, and skin type.

That’s how Fresh Face was born.

An ultra-soft, biodegradable face towel that is single-use, hygienic, and gentle enough for everyone, from teens to grandparents. Whether you’re getting ready for school, freshening up after the gym, managing sensitive skin, or just want to level up your skincare regimen, Fresh Face is made for you.

Our mission is a fresh, clean start wherever and whenever you need it. While you freshen up one part of your routine, we'll continue to work on clarifying the rest of it. You deserve skincare you won't have to second guess. 

So Fresh. So Clean. So Simple.

That’s the Fresh Face way.